RED BULL RACING

Paddock Club

Challenge 
To give the Red Bull Racing paddock club hospitality platform a significant up lift in look, feel and flexibility.

Incorporating the vison of the brand, sponsors and personality of the team and maintain a high level of quality that can tour the world. 

Bright Idea 
We created a flexible, modular hospitality platform that allows the team and sponsors to evolve their creative concepts throughout the racing season.

This was achieved through partitioned spaces, designer interior and flexible seating. The space also encouraged a natural flow for networking, talent appearances and unique experiences.