TBA Group launches all-new, elevated fan experience, in association with McLaren F1 Racing Team, at the inaugural Las Vegas Grand Prix
Introducing VISTA Las Vegas – the ultimate race weekend experience.
We’re thrilled to be launching this supercharged race weekend viewing party, in association with the McLaren Racing F1 team. The VISTA Las Vegas Experience will offer VIP guests the ultimate race weekend entertainment experience at Drai’s rooftop club.
Drai’s is the crown jewel of Las Vegas nightlife, a dazzling, multi-level hotspot boasting luxe offerings, unrivalled views of the Las Vegas Strip, located at The Cromwell. VISTA will be open across the entire Grand Prix weekend, (16-18 Nov 2023) for practice, qualifying, and race day.
As well as unrivalled views of the racing action, VISTA will have an entertainment programme packed with music acts, DJ sets, live race broadcast, racing insights and commentary from F1 legends. Premium hospitality options include exclusive access to the VIP private cabanas, bungalows and VISTA Terrace – all with fully inclusive premium catering and drinks packages.
This premium, branded experience in association with McLaren Racing will be led by TBA Group’s specialist motorsport agency, Velocity, bringing together the worlds of sport and entertainment into one exclusive, dynamic experience.
Guy Horner, CEO of TBA Group: “We’re at the heart of the experience economy and we know consumers and sports fans want new immersive entertainment experiences. We’re excited to be working with the McLaren Racing F1 team to bring something unique and exciting to the Vegas race weekend. Across TBA Group we’re building new and attractive experiences for brands and consumers, creating high value for sports rights holders.”
Tickets are available to purchase for group or individual entry
Visit the VISTA Las Vegas website for more information and to purchase tickets:
www.vistalasvegas.com
Or please contact us with any enquiries: